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How technology is changing and how we treat it? How Field Service Management Software is used in EV Industry?

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Kaluri Shankar

The world is evolving every day and newer technologies are being launched as each day passes. Innovators have not only advanced to making compact laptops and devices but also advanced to electric cars and vehicles. In the 1800s when horses and buggies were the mode of transport, no one would have thought of Electric Vehicles (EV). The electric revolution has hit its tipping point and today we have many electric vehicles in the market.

The EV Industry just like other Industries also have a fleet of field force workers that need to be managed on a daily basis – Be it for Sales, Service or Collections. The service industry is one of the rapidly growing industries around the world with more than 20 million field technicians. The demand for instant resolution of queries and changing trends in the product and service industry has made small and medium enterprises to step up the on-demand offering. Be it a call center or mobile-based apps, the demand for service and resolution is only increasing.

Services on-demand are being offered to customers where a large number of employees working in the field across different locations. They are in direct interaction with the customer and may be managing multiple appointments. There is an extensive need to streamline all the field force operations for this staff.

Field force management software allows the field staff to remotely access sales, service, and dashboards. The in-house manager can track the field force staff and communicate real-time with them. Today, one of the biggest expectation of organisations is to increase productivity and maintain effective and efficient customer service. Managing and monitoring their field force has helped organisations to not only increase their turnover, but also enhance customer experience, loyalty and satisfaction. Along with this, the field force management platform also allows enterprises to increase productivity and operational efficiency.

There are many challenges faced by the EV Industry in managing their field staff and being in control of the smooth operations of the business. The end goal being the service delivery of a delightful experience to customers. The field force staff has a customer facing role and their task is to respond to each and every issue raised by the customer, and complete the task within the allotted time. Here are a few challenges commonly faced by almost all industries in managing their field force:

The market for electric vehicles has certainly faced significant growth over the years. Demand, sales and manufacturing have all been increasing. New brands, new models, new solutions – the electric vehicles market is keeping busy. However, it’s no secret that there are several challenges impacting growth in adoption.

Lack of Charging Stations
The absence of charging stations and infrastructure is one of the most frequently mentioned difficulties with electric automobiles. While many people are encouraged to buy electric vehicles, there will be serious problems if there aren’t enough charging stations. Finding the closest charging station is going to be a challenge

EV Charging Station Maintenance
The EV charging station network also requires maintenance by operators who are using traditional project management tools or IT ticketing systems to manage the network. These tools are not enough for the deployment and operation of large-scale networks.

Battery Health Monitoring and Maintenance
Information about the electric vehicle battery parameters and status is a must for every vehicle owners in real-time. The EV battery charge status is equivalent to the fuel gauge for an internal combustion engine. Drivers need this information to plan their routes and/or visits to the nearest charging station for EV battery recharging. Drivers need to also be aware if the battery is not performing to its optimum level or about to malfunction and the EV Battery maintenance team needs to be made aware of this.

Software is one of the most vital components of EV, right from maintaining and monitoring the battery to the user interface. EVs already have software embedded in every part, and this trend will only be greater in future EVs. Field Force Automation software helps to evaluate vehicle performance and find weak spots in a BEV’s design. Embedded electric vehicle software increases comfort, safety, and value. And most importantly, electric car software solutions help to cope with a BEV’s main disadvantages. Since electric cars have special maintenance requirements, software systems help to manage the vehicle. Electric car battery maintenance is possible with the help of battery management systems while smart routing is the answer to the range problem. And you can make the most out of poor charging infrastructure with the help of electric car navigation that’s based on the locations of charging points.

Some use cases managed by Field Force Automation are as follows
• Tracking EV Sales and Servicing Teams
• Managing activities of Operations and Logistics teams
• Battery Health Monitoring
• Tracking Nearest Charging Station
• Battery swapping station management
• Electric Vehicles service providers (EV Charging Station Network)
• Instant Alerts & Notifications

It’s obvious that electric vehicles will only benefit from the autonomous and connected future. Field Force Automation will only make the sales, maintenance, operations, and support functions of the EV industry a lot more efficient. It will significantly improve customer experience too.

Effort is a no-code, easy-to-use and Do It Yourself (DIY) Field Force Management Software, SaaS platform to build specific mobility solutions for managing time-critical and location-sensitive workflows, business-process and field-operations challenges.

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